CASE STUDY
Breezi
STARTUP | HVAC HEALTH APP
#START-UP, #IOT, #B2B2C BRAND, #LEAN AGENCY SUPPORT, #SALES & MARKETING
91%
91% of consumers would rather buy from an authentic brand
The 30,000 FT VIEW
The home automation market is booming with possibilities. Ring and Nest have become household names, and today’s consumers expect value from every device they integrate into their daily lives. Enter Breezi, Breezi is focused on giving homeowners a convenient way to monitor the health of their HVAC systems.
The value of Breezi is clear, but the founders of Breezi needed their product to stand out in a hot market. They needed strategic organizations to take their pilot project and try it with their customers.
Keep scrolling to explore Breezi's brand strategy. On the go? Download the case study.
100+
Signed up over 100 pilot users to test out the product
+1M
Secured one major corporate investor and partner
6
Acquired 6 partners ready to launch Breezi with customers
So what was the problem?
The Solution
Get Breezi up and running with an unforgettable brand, measurable marketing strategy, and assets that catch the attention of investors.
SERVICES
SERVICES
BRAND CREATION
Developed a robust brand with the beauty of a B2B product, and the strength and professionalism of a B2B firm
Lead film, photography, and creation of creative assets.
Designed and developed company website, product packaging, and app UI/UX design
Assisted the development team and designing both the product and the mobile app to ensure ease-of-use and adoption
MARKETING STRATEGY
Built a marketing strategy focused on brand awareness, pilot company lead generation, and investor engagement
Designed website, pilot company sign ups, SMA marketing, brochures and other materials
SALES SUPPORT
Created B2B & B2C pitch decks to increase awareness and interest
Assisted with sales strategy including attending major events like CES to find strategic partnerships